When designing a marketing campaign, it is important to not only recognize and narrow down one’s TG, but also know the most effective ways to connect with them, and having a strong hold on all the mediums that allow you to do so. Whether it is larger than life bill boards, CGI, banners, newspaper ads, […]
Introduction Which was the last video you saw on the internet that remained with you for days? Mine is the Tata Ad during the festive season. Children collected money by doing small deeds in their houses, and once they had enough, they gifted it to their school bus driver so he could finish his pilgrimage. […]
Introduction: With fleeting attention spans and new algorithms at play on a daily basis, digital marketers and storytellers are required to constantly keep innovating new ways. One of the most powerful tools, visual storytelling has grown exponentially over the past few decades and explainer videos remain its most profitable enterprise. In this blog, we discover […]
